I buy my beans pretty much exclusively online in green form, but that's not really the issue.
Colin, if you get torqued and have a heart-attack, we'll loose our best source of coffee info!

You've got to chill out about the spam.
If a post is just a plug for a product, your faithful readers will recognize it and either ignore it or think to themselves \"This must be a lame product if the seller has to resort to this kind of advertising!\".
Even if your readers are swept up in a moment of righteous indignation and post a reply of \"Cow cookies!\" (or words to that effect), then if the poster is genuinely some misguided soul he will be corrected, and if the poster is a shill he will be thwarted.
Let karma deal with delivering justice, and concentrate on the fun stuff: coffee and technology.
My two bits worth...
Robb